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Jen the Pen Blog

Check out the blog for info on marketing, graphic design, branding, content writing, and more.

Blog Posts from Jen the Pen

The Fire: A Tragic Poem

The Fire: A Tragic Poem

I wrote this tragic poem based on a visual prompt I saw. The artist who created it through Midjourney is Marta Pilotto. The image showed a beautiful bride on a burning couch. ...more


May 30, 20243 min read

Dad's Backyard Grill: Family-Friendly BBQ in Prescott Valley

Dad's Backyard Grill: Family-Friendly BBQ in Prescott Valley

Going to restaurants with little ones is hard, but it doesn't have to be. At Dad's Grill, kids are welcome to play yard games while adults chat with each other. ...more

Prescott area businesses

April 19, 20244 min read

What to Expect from the Jen the Pen Blog

What to Expect from the Jen the Pen Blog

Learn the purposes of the Jen the Pen blog: to highlight industry leaders and provide a glimpse into how she writes. ...more


April 15, 20243 min read


How can content marketing help my business?

Content marketing enables you to do more with less. Paid ads can be expensive to run - especially if you're chasing high-value keywords.

With organic content marketing, you can pay less money for a greater reward. There is a significant time investment required, however - which is why you should consider hiring me to help with your content marketing efforts!

How do you come up with a content strategy for me?

Before I come up with a strategy, I become your superfan. I use my powers of nosiness (or as I say, "journalistic tendencies") to learn how you position yourself, who your target audience is, and where there are gaps in your content.

If you grant access to analytics tools, I'll use those, too, bringing them to bear on your content goals. Some tools I'm familiar with include Mangools and SEMrush - but I'm happy to dig into other tools like Google Analytics and Go HighLevel.

What makes your content marketing services different?

I take a personal approach to helping businesses. My goal is to serve you and help you attract your target audience, so I won't bog your customers down with jargon or marketing terms. If you've got a question, I'll offer my honest thoughts (even if I think someone else would be better equipped to help you).

I'm here for you - whether or not you choose to work with me. I'll do my best to assist you in any way I can, and if that means passing along voice docs because you've found a better fit elsewhere, I'll do that.

That said, I'm going to do my best to learn as much as possible and keep you as a client - so if there's anything I can do to improve your experience, please let me know. I'm happy to help!

How much do you charge?

My rates start at $75 an hour*, but I offer monthly retainers at $700 a month for a maximum of 10 hours.

Benefits of a retainer:

  • Discounted price

  • I save a spot for you every month

  • Flat rate month to month, notice of rate increase given ahead of time

    The first monthly payment is due up front, and prices are subject to change depending on how busy the season is.

What are your brand values?

My brand is centered around these things:

- Creativity. I am a creative person and bring that into everything I do - whether it's content writing or my recreational time.
- Family. I love my family and chose this career path because I want more time with them. My goal is also to give you more time with yours.
- Quality. I have high standards when it comes to the written word, because I know great writing can make a major difference.
- Freedom. We all deserve more freedom to do what we love - it's why neither of us are out here chained to a desk working a 9-5.
- Faith. My faith guides me, and I work best with clients who are aligned to that same faith in Jesus.

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